Sancho’s Packaging Suite

EXPERTISE

Creative direction, Packaging design, Creative concepts, Packaging production, Artworking

OVERVIEW

Sancho's was born from the wish to put the best sustainable, slow, and artisan brands under one roof to make it super easy for people to make a difference as they shop. Founder of the much-loved boutique Kalkidan appointed me to help her create a more cohesive user journey for her online customers, giving them a beautiful unboxing experience that reflected the quality of the products they were purchasing, whilst aligning with her commitment to eco-conscious practices.

We opted for a packaging suite with minimal environmental impact, using design and language to craft a branded journey that exuded luxury and aligned perfectly with the brand's core values and tone. Through brainstorming and thorough research, I identified the most cost-effective and environmentally friendly solutions, sourcing optimal providers for the project.

CLIENT: SANCHO’S